About Blistex

The Blistex® 碧唇® Story

The Blistex brand has been a global leader in lip care for over 70 years.

The Original Cold-Sore Ointment

Blistex® was born during the 1930’s in Seattle Washington, part of the wintry and rugged northwestern portion of the United States. The brand was originally a single product that was an ointment developed by a pharmacist. In the early part of the 20th century in the USA, it was not unusual for pharmacists to concoct their own products, especially for non-prescription items such as miscellaneous healing remedies and cosmetics.

The original ointment formula proved remarkably effective for helping to treat cold sores, a viral condition that primarily affects the skin on and around the lips. The ointment also proved to be effective for other lip issues such as dryness and cracking of the lips. Following the development of the product, the “Blistex” name was trademarked in 1939.

Original Blistex Lip Ointment with proprietary oil emulsion process
Original Blistex Lip Ointment with proprietary oil emulsion process
First national advertisement in LIFE magazine -1948
First national advertisement in LIFE magazine -1948

The Leading Manufacturer of Lip Creams

For nearly two decades Blistex was one product, with the team focused on the continuous improvement of the proprietary water and oil emulsion process for the lip ointment. This expertise has been perpetuated with the company, and Blistex is still a leading manufacturer of lip creams and ointments throughout the globe.

Blistex Lip Relief Cream Available In China

The heir of this tradition and deep knowledge is available in China as Blistex Lip Relief Cream.

Blistex Lip Relief Cream is a unique formula that contains long-lasting, penetrating moisture to soothe and relieve lips from cracks, sunburn and cold sores

Following the success of its ointment, Blistex began experimenting with other product forms and ingredients, and the company quickly established a reputation as a leading innovator in lip care. In the 1950s Blistex developed lip balm sticks with new benefits such as flavors for consumer variety and sunscreens for daily protection.

1979 Flavored Lip Balms
1979 Flavored Lip Balms
Blistex Lip Balms are available in three flavors in China and contain SPF 15 to protect against the sun’s harmful UVB rays.
Blistex Lip Balms are available in three flavors in China and contain SPF 15 to protect against the sun’s harmful UVB rays.

The Introduction of Jar Products

Jar products followed, which contained formulations that offered consumers a softer and thicker coating for exceptional relief and protection for sore and damaged lips.  In 1985 Blistex launched Lip Medex, and the product quickly became a top lip care selling item in both the USA and Canada, with a loyal following that remains to this day.  Popularity of the “Little Blue Jar” spread to China on cross border e-commerce sites such as Taobao and is currently available on several sites in China.

On an annual basis, our in-house production totals well over 100 million units. Our team of quality professionals provides rigorous oversight of incoming materials, manufacturing processes and finished goods to ensure that high standards are met.

Product improvements in sticks and jars highlight a tradition of consistent innovation by Blistex for our consumers lip care including:

1992 – High SPF formula with a convenient flip top
1997 – Use of Alpha Hydroxy Acid
2000 – Lip balm containing actual water
2005 – Rollerball application technology
2008 – CoQ10 and Hyaluronic Spheres
2010 – Massaging tip application
2013 – Ointment with micro moisture beads
2015 – Dual core “stick within a stick” moisturizing technology
2017 – Lip Serum in a pump

1985 Lip Medex Introduction
Everyone’s favorite “Little Blue Jar” provides a unique sensation with its specialized ingredients along with its flavor and effectiveness that has earned Lip Medex a loyal following among consumers worldwide.

Our Mission to Perfect Lip Care

Our research and development teams, located in Oak Brook, Illinois, are constantly working to perfect our entire portfolio to best serve the needs of our loyal consumers. Blistex will build on its heritage and continue to be the expert in lip care. To maintain this position of leadership, Blistex will continue formulating and marketing a full line of innovative, high quality lip care products with effective formulas, unique benefits and unparalleled sensory experiences to address diverse needs of our consumers across the globe. To this end, our job is never done!

LO line
Stick Line
Blistex Jars_20181028172651

Blistex Around the World

Our products are sold in over 80 countries and regions and we are a leading innovator in the lip care category. Blistex is honored to have the opportunity to serve the Chinese consumer with the current products for sale.

North America

  1. Canada
  2. United States of America

Latin America & Caribbean

  1. Antigua
  2. Aruba
  3. Bahamas
  4. Barbados
  5. Bermuda
  6. Cayman Islands
  7. Chile
  8. Costa Rica
  9. Curacao
  10. Dominica
  11. Grenada
  12. Honduras
  13. Jamaica
  14. Mexico
  15. Panama
  16. Puerto Rico
  17. St. Lucia
  18. St. Maarten
  19. St. Vincent
  20. Trinidad & Tobago


  1. Austria
  2. Belarus
  3. Belgium
  4. Bosnia
  5. Bulgaria
  6. Czech Republic
  7. Denmark
  8. Estonia
  9. Finland
  10. Germany
  11. Hungary
  12. Iceland
  13. Italy
  14. Kazakhstan
  15. Latvia
  16. Lithuania
  17. Netherlands
  18. Belgium
  19. Luxembourg
  20. Norway
  21. Poland
  22. Russia
  23. Slovakia
  24. Slovenia
  25. Spain
  26. Sweden
  27. Switzerland
  28. Turkey
  29. England
  30. Wales
  31. Northern Ireland
  32. Scotland

Asia Pacific

  1. Australia
  2. New Zealand
  3. China
  4. Cambodia
  5. China Hong Kong
  6. Japan
  7. Nepal
  8. Singapore
  9. South Korea
  10. Thailand

Africa & Middle East

  1. South Africa
  2. Bahrain
  3. Cyprus
  4. Ghana
  5. Gibraltar
  6. Iraq
  7. Israel
  8. Kenya
  9. Kuwait
  10. Malta
  11. Mauritius
  12. Namibia
  13. Oman
  14. Qatar
  15. Sierra Leone
  16. United Arab Emirates
  17. Yemen

Where to buy in China

Blistex is honored to have the opportunity to serve the Chinese consumer with the current products for sale.